Our vision is to become the No.1 people and revenue analytics company globally

Join Performetry and be part of our journey to redefine the future of analytics. We collaborate with top-tier technology professionals to craft cutting-edge products that revolutionize operational management, amplify efficiency, and propel revenue growth for companies worldwide.

On a mission

to build a bridge between people metrics and revenue results

Founders

Denys Grabchak serves as the Co-founder and CEO of Performetry. He is also a contributor to the Forbes Business Council, a startup mentor at Techstars, and a speaker in the areas of startups, business management, and revenue technology.

Prior to founding Performetry, Denys was responsible for overseeing the second-largest budget at Google and established a data privacy department at Facebook. Early in his career, he played a role in launching IPOs at the London Stock Exchange, managed public relations for the Football Federation of Ukraine, and set up a consultancy in the education sector.

Denys holds a bachelor’s degree from the University of Edinburgh, a master’s degree from the University of Cambridge, and a postgraduate certificate from the University of Oxford.

Elena Grabchak is the Co-founder and Chief Technology Officer at Performetry. She also serves as a visiting lecturer at various universities and is a regular speaker at diverse technology events.

In her previous role as Principal Analytical Lead at Google, Elena was instrumental in crafting growth strategies for emerging markets and overseeing the Google Analytics product. Before Google, she significantly scaled multiple technology projects, increasing their size by x20 times, and was behind the development of a video streaming platform that has been extensively used by governments and international organizations, amassing millions of users.

Elena managed to earn her Bachelor’s and Master’s degrees at the same time, all while leading an organization comprising 200 engineers.